eCommerce Product Reviews

In this Chapter, we take a deep dive into eCommerce platforms and their review showcasing capabilities: Shopify, WooCommerce, BigCommerce and Magento.

eCommerce Product Reviews

eCommerce Product Reviews

In the last chapter, we spent a lot of time talking about reviews of your business. And while business reviews have critical importance — they communicate to consumers that they can trust you enough to do business with you — they may not be what takes someone to the finish line, depending on your industry.

For example, for dentists, HVAC service companies, massage therapists, and numerous other industries and occupations, business reviews are the final step in the customer decision. For online retailers, it's a different story. This is where product reviews can make or break your ability to succeed with your target audience.

Going forward, we're going to dig a little deeper into the importance of adding product reviews on each of the most widely used eCommerce sites.

In e-commerce platforms like  Shopify, WooCommerce BigCommerce or Magento, reviews have to be activated through native apps on the platform or third-party apps and extensions.

In this Chapter, we take a deep dive into those platforms and their review showcasing capabilities.

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